1% Price → EBITDA

What does a 1% price increase do to your EBITDA?

A 1% price increase drops almost entirely to the bottom line — unless it's eaten by cost pass-through. This is the highest-leverage move in pricing, which is why every margin conversation starts here.

Annual revenue

Current EBITDA margin

Share of price increase given back (pass-through)

Discounts, concessions, or volume lost when you raise price.

1% Price → EBITDA

$350,000

EBITDA gain from a 1% price increase, per year

EBITDA lift: 5.8%

Moderate leverage. Still meaningful, but your EBITDA margin softens the effect. Worth pairing price work with leakage recovery.

See how your number compares — and what to do about it

Whether a 1% increase will actually stick depends on your waterfall, your contracts, and your competitive position. The free Margin Scan benchmarks your pricing maturity and shows where the realizable points are.

Take the free Margin Scan →15 minutes · benchmark report against mid-market peers ($25M–$250M)

Source: ADEXMA Calculation Catalog · ROI-002 · part of Margin Architecture™.